Renters & Home Insurance When You Move
Moving is stressful enough.
Between packing, timing, building requirements, utilities, address changes, paperwork, and getting settled, there are a lot of details competing for your attention.
Roadway Moving and Lemonade: A Partnership Built Around Your Next Home


The marketing partnership brings renters and homeowners insurance education into the moving experience.
Roadway Moving, one of the nation's leading premium moving companies, has announced a strategic partnership with Lemonade, bringing together two customer-focused brands to provide educational resources for renters and homeowners before, during, and after a move.
Roadway will connect customers planning a move with renters and homeowners insurance information from Lemonade. The goal is to help people understand what to review before changing addresses and what questions to ask about coverage at their new home. Customers seeking a quote or insurance guidance work directly with Lemonade.
The partnership extends Roadway's hospitality-first approach beyond the logistics of moving day. As Ross Sapir often describes it, Roadway Moving is a hospitality company that happens to be in the moving industry, and that philosophy extends into the information, tools, and resources customers need throughout the relocation journey.
If You Rent
Your landlord's insurance generally covers the building itself, while renters insurance is designed around you and your belongings.
Moving is a natural time to review your existing policy and understand what needs to change when your address changes.
Lemonade offers renters insurance and provides information directly on its site for customers who want to learn more.
If You Own Your Home
Buying or moving into a home comes with its own long checklist.
Homeowners insurance can be part of that transition, so it is worth confirming when your policy starts and whether anything needs to be updated before move-in.
Lemonade also offers homeowners insurance and related educational resources.
Don't Confuse Home Insurance With Moving Protection
These are two separate things.
The protection associated with your professional move is different from your renters or homeowners insurance.
For example, Roadway's Full Value Protection relates specifically to your belongings during the move. Your renters or homeowners policy is separate.
Understanding that difference ahead of time can save confusion later.
And What About a COI?
A Certificate of Insurance, or COI, is another separate item.
A COI shows that your moving company carries the insurance required by your building. Many apartment buildings require one before movers are allowed to enter.
That is different from your personal renters or homeowners insurance.
Why Lemonade Fits Naturally Into the Moving Journey
Roadway and Lemonade meet customers at a very similar moment.
We help people physically transition from one home to another. Lemonade provides insurance products and information for renters and homeowners who may be reviewing what they need for that new home.
The overlap is practical, not promotional.
Roadway is focused on making moving feel more organized, clear, and less stressful. Lemonade positions its insurance experience around simplicity and speed, including renters and homeowners products designed to be handled digitally.
Together, the goal is to help customers deal with one more part of the move without making the process feel more complicated.




Lemonade is responsible for insurance-related information, products, eligibility, quoting, underwriting, policy issuance, and customer servicing. Roadway Moving does not sell insurance or provide insurance advice.
Before Moving Day
| A quick checklist: |
|---|
| Confirm your moving date |
| Review your current policy |
| Confirm when coverage should begin at your new home |
| Check landlord or building requirements |
| Request a COI if needed |
| Review your moving protection options |
| Keep important documents somewhere accessible |
| Update your home inventory after you unpack |
The more you can handle before moving day, the less you need to think about once the truck arrives.
The Roadway Takeaway
A good move is not only about getting everything from Point A to Point B.
It is about reducing the number of things you have to worry about along the way.
Roadway can help handle the move. For renters and homeowners insurance questions, Lemonade can provide information directly.
One less thing to figure out during an already busy move.
"This is really about meeting customers where they are. Our customers come to us because they are going through a major life change. If we can help make more of that experience easier to navigate, whether it is understanding a COI, preparing for moving day, protecting their belongings, or learning what they should think about when moving into a new home, that is completely aligned with the experience we want Roadway Moving to provide."
About Roadway Moving
Founded in 2008 by Ross Sapir, Roadway Moving has grown from a New York City startup into a national moving and storage provider. The company is fully licensed, bonded, and insured with active federal and state authority for local, interstate, and international relocations.
Roadway operates a fleet of more than 300 vehicles and employs more than 800 people nationwide. With the addition of its new 117,000-square-foot Long Island City facility, the company now operates more than 500,000 square feet of warehouse space, including climate-controlled storage in New York.
Services include residential, commercial, and international relocation, professional packing, custom crating, and white-glove handling for high-value items.
Where we move: New York, New Jersey, Los Angeles, the San Francisco Bay Area, Miami, Fort Lauderdale, Chicago, Dallas, Denver, Atlanta, Seattle, and Tampa. Atlanta and Seattle currently support long-distance moves only; the other markets support both local and long-distance moves.
Roadway Moving is the Official Moving & Storage Partner of the New York Yankees and the Official Moving Company of the Chicago Bulls, a three-time ConsumerAffairs Buyers Choice Award recipient in 2026, and an A+ Accredited Business with the Better Business Bureau.
About Lemonade
Lemonade offers renters, homeowners, car, pet, and life insurance. We use tech to price people fairly and make the entire insurance process faster.
Lemonade donates to nonprofits that support causes chosen by its customers. Lemonade is currently available in the United States, Germany, the Netherlands, France, and the UK, and offers insurance products in states where it is licensed to do so.
Through this collaboration, Lemonade and Roadway Moving can provide customers with educational resources related to renters and homeowners insurance as part of the broader moving experience.
Explore LemonadeRoadway Moving does not act as an insurance agent and will not provide insurance advice, recommend specific coverage, or determine which insurance product is appropriate for a customer. Lemonade remains solely responsible for its insurance products, pricing, eligibility, underwriting, policy issuance, regulatory compliance, and customer servicing.
Frequently Asked Questions
Does Roadway Moving sell Lemonade insurance?
No. Roadway Moving is not an insurance agent and does not sell, recommend, quote, or provide advice about Lemonade insurance products. Customers who are interested in Lemonade can voluntarily navigate to Lemonade's website to learn more.
Does Roadway Moving provide insurance advice?
No. Roadway Moving is not licensed to provide insurance advice or recommend a specific insurance policy or coverage. Lemonade remains responsible for insurance-related advice, quoting, underwriting, policy issuance, and customer servicing.
Can I learn about moving and insurance in one place?
Roadway Moving and Lemonade may collaborate on educational resources that address moving preparation alongside general renters and homeowners' insurance education.
Does Roadway Moving share customer information with Lemonade?
No, this partnership does not include customer-list sharing, CRM database sharing, personally identifiable information, API integrations, automated quote requests, or customer-data synchronization. Customers voluntarily navigate between the companies' websites through approved marketing placements.
How can I learn more about Lemonade?
Customers can use the approved links on this page to visit Lemonade directly and learn about its insurance products, availability, eligibility, and services.
How can Roadway Moving help with my move?
Roadway Moving provides moving, storage, packing, and relocation services. Customers can explore Roadway's services and moving resources to begin planning their move.